Duplication,Shared Audience, Exclusive Cume Reports

We do not track duplication or exclusive listeners in Ranker, Trender or Profiler reports.  You can get a gist of duplication by putting a schedule together for more than one station.  In the totals area it will show you the Reach and cume for each individual station as well as a total reach and cume for both combined.  The total does not count a person more than once.  That is why if you add up the individual reach or cume numbers they are l lower. The difference is the duplication.

In this schedule you will see the reach of KBBD based on this schedule is 24,500 and for KXLY it is 57,700  Those added together is 82,200 but the total for both stations is showing 79,900.  That means there are 2,300 people that are duplicates. Again this is based on the schedule, dayparts and demo used.

• Related Articles

• Designing the Reports and Adding your Logo to the Report

  Do you want to add your logo to the reports? Do you want to change the colors or the bars on the report and more? The image below shows you what elements you can change on the report to customize it. It also shows you which step to scroll to so you ...

• Add a logo to reports and inside Radius

  There are two ways to add your station or company logo to the Radius Reports 1) If you want to add the logo and design the other elements of the reports download the attached instructions for Designing the Reports. 2) If you just want to add a logo ...

• Columns and or stats are missing on your Schedule Report

  If you create a schedule report and find that a stat that was on your worksheet is not appearing on your Report, this video will show you how to fix that. Note: if you are try to add or remove stats on the schedule building area Click Here Instead

• Cume or schedule reach not showing anything - Rounding Numbers

  If in scheduler, Ranker, or Trender it is not showing you anything for Reach or Cume, odds are you either have not put a rate in for scheduler or the cume for that daypart of that station is very low. One way to see if there is some Cume or Reach is ...

• Totals not showing when I go to Reports

  If the Total Box at the Bottom of your Report is not showing, here is the most common reason. See in this example there is a one week total but not a 6 week total for the schedule I built. When looking at the Report in Radius click on the Gear Icon ...